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Precious necklace of Baikal (media-conception)

Project “Atlas of Culture” (Russia), Publishing house “Ekos” (Russia).

There is a number of reserves and national parks with federal status on territory of the Lake Baikal basin and on neighboring territories: Baikal State nature biosphere reserve, Barguzinsky State nature biosphere reserve, Baikalo-Lensky State nature reserve, Dzherginsky State nature reserve, Sokhondinsky State nature biosphere reserve, Daursky State nature biosphere reserve, Alkhanai National park, Zabaikalsky National park, Pribaikalsky National park, Tunkinsky National park. This fact provided the basis for media conception under the title “Precious necklace of Baikal”. The purpose of the conception is raising of Russian citizens and international audience awareness of condition, potential and opportunities tourism potential development in the reserves and national parks of the Baikal region with their objects of unique flora and fauna, specifics of nature landscapes. A special accent was made on ecological paths, which give an opportunity to touch the nature in its original condition. Within the scope of the conception a movie under the same name was produced and a special issue of journal “World of Baikal” was released.

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